Carstens Campbell posted an update 1 month, 2 weeks ago
Exactly what is the preferred strategy for providing a visiting card? What impression do you create within your customer’s mind as you hand over your visiting card? Read on to discover the answers.
Your objective in providing your card:
Should you be making a sales visit, your objective is a lot more than merely introducing yourself using your visiting card. Your objective is to accord enough value for your card, that your prospect finds it worthy enough to be filed in his rolodex. He should view your name as part of his choice set, whenever he considers by using a service available from you.
It is important to follow a certain simple rules for doing that objective. Here are the 6 rules:
1. Your visiting card is that you:
Your visiting card represents you. This is not just because it bears your company name, designation along with your organization details speculate it represents way over the pad written for the card. Your prospect will treat you with the exact same respect that you simply treat your visiting card. Take a moment to think how you handover your card now.
2. Purchase a top quality visiting card holder:
If your card is crumpled, it reflects as a poor self identity. A crisp card removed from a professional looking card holder leaves an excellent first impression. It tells your prospect that you just deserve to be given exactly the same respect. So, invest some funds to obtain yourself a top quality visiting card holder. Transform it into a habit to drag out of the card only from that case.
3. Maintain it readily accessible:
Looking for your visiting card reflects poorly in your organizing skills. Allocate some place in which you maintain visiting cards, and you need to be able to jump on in under 2 seconds. Some time you might be along with your prospect is effective. Do not waste it in searching to your card.
4. Present it together with your name facing the consumer:
Your customer are able to read the material written for the visiting card. Do not cover any part of your card together with your fingers. Hold the card on its sides and provides together with your name facing the customer.
5. Fully stand up while extending your card:
This gesture tells that you accord value to your card. This too boosts the probability of your card being read and then being filed inside your prospect’s rolodex.
6. Give a 10-seconds introduction with the service you provide:
Not many prospects actually read precisely what is written on your own card. So, it usually is smart to inform them regarding how you can include value to your prospect together with your service. Read our blog regarding how to build a 2 minute pitch flying insects your service effectively. This pitch is useful to create a quick presentation with just your card as being a visual aid.
Follow these simple rules to see an evident difference in how we are treated because of your prospects. They are going to listen with far more interest on the presentation that you make later.
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